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Saturday, March 9 • 9:30am - 10:30am
Sources in the Social Media Age

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As social media destroys previous conceptions of reporters, their sources and the "audience," journalism is being re-defined by the minute. It's also letting people on all sides of the equation get away with things they couldn't have before. For example, sources can demand to review the quotes from their interview with the reporter, and the reporter is more willing to do so than ever, knowing that the source could just as easily take to Facebook or Twitter with the information. Sponsored by the Knight Foundation.
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avatar for Joe Ciarallo

Joe Ciarallo

Salesforce.comJoe Ciarallo is Sr. Director, PR at Salesforce Marketing Cloud. He joined Salesforce via its acquisition of Buddy Media in August 2012 for approximately $740m.

Mike Isaac

Sr EditorRe/Code

Peter Kafka

Sr EditorAll Things DigitalPeter joined AllThingsD in late October 2008 and is a senior editor. He was most recently the managing editor for Silicon Alley Insider, from mid- 2007 to October 2008. Prior to this, he was the technology and media editor for Forbes.com, creating a new... Read More →
avatar for Edmund Lee

Edmund Lee

media reporterBloomberg NewsWriter. Once talked my way in to a locked down Columbia University campus for a story, and a gangster once bought me lunch, came clean. Now at Bloomberg/ Businessweek, covering media, namely News Corp., Viacom, Time Warner, New York Times Co., Washington... Read More →

Saturday March 9, 2013 9:30am - 10:30am CST
Austin Convention Center, Room 12AB

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