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Monday, March 11 • 5:30pm - 5:45pm
New Domains Have Landed: Now What!?

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Hundreds, maybe up to a thousand, new domain endings will soon join the ones we’re accustomed to like .com, .net and .org. Last summer we learned which companies were seeking which new extensions as this massive change continues inching closer to reality through a process that’s being developed and altered “on the fly” by ICANN, the Internet’s governing body. With nearly 2,000 applications, the most sought-after endings include .app, .home, .art, and .shop. Which are relevant for you? How is the battle playing out between Google (100+ applications) and Amazon (75)? When we find out who gains control of each new extension, what are the implications?
With ICANN announcing new developments every week, this presentation will dissect the latest news to help you better manage your online presence. Learn how to adjust your domain strategy based these developments and how working with new Top Level Domains (TLDs) will be different from registering domains in the past.
View official listing on sxsw.com

Speakers
avatar for Jeremiah Johnston

Jeremiah Johnston

General CounselSedoJeremiah Johnston is general counsel at Sedo (www.sedo.com), the largest online marketplace for buying and selling domain names and websites. Johnston began his career with Sedo in 2004 and served five years as Chief Operating Officer and head of marketing until... Read More →



Monday March 11, 2013 5:30pm - 5:45pm
Hilton Austin Downtown, Room 616AB 500 E 4th St

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