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Friday, March 15 • 5:00pm - 6:00pm
Crowdsourcing Case Study - Phil X & Evil Robot

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Guitarist Phil X started demoing vintage guitars for Fretted Americana in 2008 using a little 1950's Magnatone Tonemaster accordion amplifier. Pretty soon the viewers of those demo videos started making more comments about the sound of the amp than about the guitar he was playing. One thing led to another and the Evil Robot amplifier was born. Hear about the role that crowd demand played in the creation of this product.
View official listing on sxsw.com

avatar for Dustin Jack

Dustin Jack

Photographer/Editor/Dir/graphic designer/musicianFretted AmericanaDustin Jack is a Los Angeles based photographer/artist with a wide range of specialties. With over 20 years experience, Dustin has developed a unique style and vision. Some areas of notable excellence include concert... Read More →

John Kasha

Kasha Amplifiers
avatar for phil X

phil X


Friday March 15, 2013 5:00pm - 6:00pm CDT
Austin Convention Center, Room 17A

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