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Saturday, March 9 • 11:00am - 12:00pm
Grabbing a Bottle Rocket-Making Techquisition Work

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Tech companies spent more than $100 billion on acquisitions in 2010, often to create a bottle-rocket effect of fast growth, yet industry leaders estimate 70-90 percent of tech acquisitions fail. A “techquisition” lives or dies by its own set of rules – a mix of financial and cultural, along with a business boost, but rarely in equal parts. Two Austin companies – HomeAway and WhaleShark Media – were inquisitive before they were acquisitive. The companies set out on a deliberate course with each acquisition, to avoid ending up grasping at the tail of a bottle rocket so their propulsion forward was without a loss of control.
In six years, HomeAway navigated 17 acquisitions, with huge successes and a lot of lessons learned. Across town, WhaleShark brought aboard more than eight companies into its portfolio of online coupon websites in two years. In this session, HomeAway and WhaleShark pull back the curtain and give insider advice on how to keep control of a potential bottle rocket.
View official listing on sxsw.com

Speakers
avatar for Cotter Cunningham

Cotter Cunningham

CEO & FounderRetailMeNotCotter Cunningham is the founder, president and CEO of RetailMeNot, Inc., the world's largest online coupon and deals marketplace. Founded in 2009, RetailMeNot, Inc. has grown to over 400 employees with offices in five countries and headquartered in Austin... Read More →
avatar for Carl Shepherd

Carl Shepherd

Co-Founder/Chief Strategy & Dev OfficerHomeAway IncShepherd co-founded HomeAway with CEO Brian Sharples and oversees the company's worldwide corporate development efforts including mergers, acquisitions and key partnerships.


Saturday March 9, 2013 11:00am - 12:00pm
Hyatt Regency Austin, Big Bend 208 Barton Springs Rd

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