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Friday, March 8 • 5:00pm - 6:00pm
Voto Latino and National Voter Registration Day

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In 2008, at least 6 million Americans didn't vote because they missed or didn't know their voter registration deadline.
In 2012, the first-ever National Voter Registration Day set out to fix that, and in the process wound up making a national holiday. On September 25, 2012, more than 1200 partners organized almost 1000 events across the country to register voters. Voto Latino, along with a handful of other groups, helped shepherd NVRD from concept to completion.
Online, NVRD set out to take over the Internet, leveraging celebrities, media, and most importantly grassroots supporters to do what had never been done before -- help people beat their deadlines and make sure they were registered to vote.
We were successful, but there's more to be done. Join us as we dissect the first-ever NVRD, and talk about what we think it will take to make this the first of many voter registration holidays to come.
View official listing on sxsw.com

avatar for Dan McSwain

Dan McSwain

PartnerGEERDan McSwain is a digital strategist and communications specialist with experience in the public, private, political and nonprofit sectors. McSwain’s portfolio includes online fundraising for Obama for America and Wikipedia; digital strategy for American Bridge 21st Century... Read More →
avatar for Jessica Reeves

Jessica Reeves

Director of Marketing and ParntershipsVoto LatinoJessica is currently Director of Marketing and Partnerships, managing and developing key partnerships and programs for the organization. At Voto Latino, she has worked closely with team members to develop and manage strategic programs... Read More →

Friday March 8, 2013 5:00pm - 6:00pm CST
Austin Convention Center, Room 6AB