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Monday, March 11 • 12:30pm - 1:30pm
Shaping UX When Users Are at the Wheel

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Peer-to-peer marketplaces for offline services face a big UX challenge: users' experiences depend on other users, not just the company. But these platforms still live or die on the quality of the experiences they deliver — so how can they shape that? Two fast-growing peer-to-peer transportation marketplaces offer compelling case studies. John Zimmer is Co-Founder and COO of peer-to-peer ridesharing platforms Lyft and Zimride. Jeff Miller is Co-Founder and CEO at Wheelz, the peer-to-peer carsharing company partnered with Zipcar. They’ll dive into detail on how to build peer-to-peer transportation products that connect users seamlessly while consistently offering outstanding experiences on the ground and online.
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avatar for John Zimmer

John Zimmer

Co-Founder PresLyftJohn is the Co-Founder and President of Lyft, a mobile app for friendly, safe, affordable rides from local community drivers. John (luckily) left Lehman Brothers in early 2008, where he spent two years after graduating from Cornell University’s Hotel School. He... Read More →

Monday March 11, 2013 12:30pm - 1:30pm CDT
Austin Convention Center, Room 6AB

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