It’s not 2013 anymore. Visit Sched’s 2015 Austin Guide =>

Back To Schedule
Saturday, March 9 • 4:00pm - 4:15pm
Everything Is Not Important

Sign up or log in to save this to your schedule, view media, leave feedback and see who's attending!

One of the greatest lessons we can teach people as experience designers is that everything is not important. It seems an easy lesson to learn, since after all, it’s our job to sort through huge amounts of information in order to decide and to highlight what is important. Still, it may seem impolitic or it may conflict with our liberal sensibilities to simply say, "That's not important." And so we need help.
Our goal then is to provide simple ways to diagnose and treat the disease of Inflated Importance.
View official listing on sxsw.com

avatar for Robert Stribley

Robert Stribley

Assoc Experience DirRazorfishDigital magpie, information architect, content strategist, writer, photographer, media & political junkie, Australian, American, Razorfish

Saturday March 9, 2013 4:00pm - 4:15pm CST
Hilton Austin Downtown, Room 616AB

Attendees (0)